Carelli Design - United States

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Through a multi-disciplinary approach to design, we provide our clients solutions to meet today’s increasingly complex set of business challenges, fusing product development, brand strategy, corporate identity, and new media into a unified strategy for sharing and transforming business vision.

The value of our integral approach is based on our three core competences:

RESEARCH-BASED MODELS. Our socio-cultural capability is a research-based activity that helps us gain understanding of people, their lives, their needs and their values on a global scale.

THE HUMAN FACTOR. We help companies bridge the gap between technology and people. We realize that technology without human value has little true significance.

TANGIBLE DELIVERABLES. Design articulation shapes ideas into tangible solutions, the last step in our research-based strategic process of creation where concepts become reality.

Concepts need to answer peoples’ current and future needs. They also need to accurately fit into our client’s strategy, brand positioning and organization. The process is not only about envisioning the future; it’s also about making it happen.

More about Carelli Design

The process of innovation

The process of innovation
Our objective
Our approach
Strategic design process
Multi-disciplinary teams
Global research

Carelli Design represents an unparalleled mix of creative talent and real-world know-how, fresh in its thinking, yet at all times keeping a close eye on the business feasibility of it all. Our services include industrial product design, mechanical engineering, prototyping, product branding and packaging, product evaluation analysis, manufacturing and manufacturing liaison, digital design and internet development, utilizing all the latest state-of-the-art technologies, our history, our values, and our ethics.

We have extensive experience in the following categories:

Consumer products (higher-end)

Commercial and industrial products (including highly technological)

Electronics (including computer and related devices)

Equipment (including medical and pharmaceutical devices)

Vehicle transportation design (both private and municipal)

Luxury products (higher-end, including fashionable items)

Furniture design

Architectural interiors (commercial only)

Fluid separation (prominent in reverse osmosis technology).

Strategic solutions

Strategic solutions
Product solutions
Interactive solutions
Communication solutions
Engineering
Models and prototypes
Vendor sourcing
Research projects
Ergonomics
CAD

We offer the following services:

INDUSTRIAL DESIGN: Concept studies, product design, prototyping, and model making

ENGINEERING: Invention, concept evaluation, mechanical design, prototyping, analysis and testing, OEM liaison

GRAPHIC DESIGN: Image management, brand positioning, packaging, corporate identity

INTERNET AND INTRANET DEVELOPMENT: Interactive marketing, advanced graphic user interface, interface analysis, 3D animation, audio/visual multimedia

MANUFACTURING: Manufacturing and manufacturing liaison services.

Product design—research-based
We deliver product solutions that fulfill the business needs of our clients while appealing to the emotional desires of consumers. Our industrial design, mechanical engineering, and OEM liaison and logistics teams develop products that create an immediate visual tension, making consumers look—and keep looking.
Mechanical engineering—employing contemporary technologies
We involve engineering in the earliest stages of our product development process, to ensure feasibility and a smooth transition from design to engineering, and from engineering to production.
Communication solutions—brand positioning and packaging
Our experience in developing worldwide communication programs for some of the most significant brands has given us a solid foundation and knowledge in managing global complexities, wide product varieties, and internal company communications.
Digital solutions—interactive and digital media
We offer a full range of digital design and implementation services, including information architecture, navigation, custom browser design and implementation, content production, graphic design, high-end databases and secure socket, credit-card transactions for online e-commerce. We employ all the latest technologies including streaming audio and animation, on all platforms.
Research & design—explorations into the future
We explore innovative ideas using discipline, our aptitude and the knowledge we have gathered over the past 30 years. We have a deep, responsible understanding about people’s reactions to new technologies, and draw on this knowledge in the development of new solutions for tomorrow’s products.